Product Photographs…the Key to Advertising Success

Why does our Product Photography Looks Great? Lighting takes a lifetime to master.  Does the chrome look shinny?  Does the fabric look silky? Does the background color add to your presentation or will a white background be the best choice. Every product needs specific lighting to accurately show detail,surface quality, and accurate color. Our product photography experience gives your photos the best possible balance of highlight and shadow detail. What does all this mean?  The photo looks like what it is only better!  Your advertising photography plays an important part of your marketing. The volume of your final sales will depend on how clear and appealing your product photo looks.

Creative angles keeps your viewers interested in your merchandise even on a simple white background. Understanding the best angle for your product photo is our job and we take it very seriously.  We take the time to explain your options and show you the differences.  Your angle needs to communicate: scale, features, interest, balance, and composition for starters.

Resolution, how much do you really need?  Resolution is just one factor in determining  image quality. As most people know you do not need high resolution for websites, or do you? Later you decide to show a detail of your product, you can use a high resolution file cropped tight. Future advertising may include a: postcard, brochure, poster, magazine ad, truck graphics, trade show booth, or a press release -your high res files have the pixel muscle to get the job done!

Quality!  Not all pixels are create equal. Our Digital Camera Systems (Hasselblad Cameras & Optics w/Phase One Digital Backs over $40,000 each ) are the finest technology has to offer today.  Your product photos will be able to hold detail in their brightest and darkest areas.  All of our cameras, monitors & printers is color calibrated  Our Hasselblad lenses deliver the sharpest, crispest images that will astound your audience.